1) Chewing gum for the brain: Why do people talk such rubbish about Media Studies?
Why Media Studies is worth studying.
During the conference, Professor David Buckingham spoke about how the Simpsons being shown in English classes. It was said that parents and other education institutes wants schools to chance “the Simpsons” to Shakespeare. A quote given was “angry parents accuse schools for ‘dumbing down’ English by showing the Simpsons in class”- Daily Mail.
Michael Grove, education mister, says independent schools shunning subjects like media. And media gives ‘false hope’ to pupils.
Media is seen as a Mickey Mouse subject and will not get a job. Media is a misleading subject, graduates finished as clerks and cooks.
Media literacy- saving the innocent children from sex, violence, tobacco, alcohol and obesity
Is it a soft option? It is hard to say however, it is more to what people think to the actual facts.
2) Online media, Cleggmania, and the Cowell Factor.
How do online media and convergence impact on the ways audiences and producers use and create media?
Dr Julian McDougall:
Convergence, Books and newspapers will die eventually.
How to pass: read all the different ideas
Pick your example
Apply the reading to the examples
Weigh up the debate
Develop an informed academic view.
3) Perfecting your production work.
How to get the most out of your practical projects
Pete Fraser:
Keywords: research and planning
Blogging and audience
Ideas and feedback
Logistic, equipment and production
Research: every angle
Keep evidence
Real examples; everything about them
Conventions, audience and institutions
Planning: Plan for all eventualities- what could go wrong
Record all planning visually
Show the process of your ‘journey’
Blogging- record of everything- link to examples
Evidence- storyboards, animatics
Ideas- simple- realistic plans (workable)
25 word pitch
Get feedback- teachers and peers
Record the feedback
Make not to response
Logistics- people, place, props and costumes
Get it done early- rehearse and prepare
Share contact details for all involved
Equipment- practice and prepare
Productions- extra coverage
Organise all your material before editing
Start with a big picture
Fine the details later
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